What Are Cookies and Tracking Technologies

Cookies are small text files that websites place on your device when you visit. They help sites remember your preferences and understand how you interact with content. Think of them as digital bookmarks that make your browsing experience smoother.

At TechIntellect Wave, we use several tracking methods beyond traditional cookies. These include:

• Browser storage: Local storage and session storage that keeps information about your visit
• Pixel tags: Tiny invisible images that tell us when you've viewed certain pages
• JavaScript trackers: Code snippets that monitor how you navigate our site
• Analytics tools: Services that collect data about visitor patterns and behavior

We believe in being straightforward about this. Some of these technologies are necessary for our site to work properly. Others help us understand what content matters most to our visitors in Thailand and beyond.

Types of Tracking We Use

Essential Tracking

These cannot be disabled because they make the site function. Without them, you wouldn't be able to access your forecasting dashboard or save your budget calculations.

Functional Tracking

These remember your choices and preferences. For instance, if you prefer to view financial data in baht rather than dollars, functional cookies save that setting. They also remember if you've collapsed certain dashboard widgets or customized your forecasting views.

Analytics Tracking

We use analytics to figure out which features people actually use. Are visitors spending time on our budget planning tools or are they more interested in cash flow forecasting? This data helps us focus development efforts where they matter most.

Our analytics tracking collects information like:

• Which pages you visit and how long you stay
• What buttons and tools you interact with
• Where visitors come from geographically
• What device types and browsers people use
• Common paths through the site and exit points

Marketing Tracking

These cookies help us understand if our educational content and service information reaches the right audience. They track whether visitors who read our forecasting guides eventually sign up for consultations.

Marketing trackers also prevent you from seeing the same promotional content repeatedly, which honestly benefits everyone.

Detailed Cookie Overview

How Tracking Improves Your Experience

Here's a practical example. When we noticed through analytics that most Thailand-based visitors accessed our budget tools on mobile devices during evening hours, we optimized the mobile interface and added quick-access features. That kind of improvement only happens when we understand actual usage patterns.

Tracking also helps us identify technical problems. If analytics show users abandoning the forecasting tool at a specific step, we investigate and fix whatever's causing frustration.

For returning visitors, cookies mean you don't have to reconfigure your dashboard settings every time. Your preferred chart styles, reporting periods, and notification settings stay exactly as you left them.

Taking Control of Your Tracking

You can manage cookies directly through your browser settings. Every major browser gives you options to block, delete, or receive alerts about cookies. Just keep in mind that blocking essential cookies will prevent parts of our site from working.

Mobile browsers offer similar controls, usually found under Settings or Privacy sections. The exact location varies by device and operating system version.

Third-Party Tracking Services

We work with external analytics providers who process data on our behalf. These services have their own privacy policies and tracking mechanisms. The main ones we use include web analytics platforms, performance monitoring tools, and content delivery networks.

Third-party services see aggregated, anonymized data rather than personal information. They help us understand technical performance, user engagement patterns, and content effectiveness across different regions including Thailand and Southeast Asia.

Data Retention and Removal

Different tracking data has different lifespans based on its purpose. Session cookies vanish when you close your browser. Preference cookies might stick around for a year. Analytics data typically gets retained for two years before automatic deletion.

You can request removal of your tracking data at any time by contacting us at [email protected]. We'll clear your cookies and remove associated analytics records from our systems within 30 days.

Automated data deletion happens regularly. Marketing cookies expire after 90 days. Functional preferences expire after 12 months of inactivity. This prevents outdated tracking information from accumulating indefinitely.

Updates to This Policy

We review and update this cookie policy periodically as our tracking practices evolve. When we make significant changes, we'll update the revision date at the top of this page and notify active users through email or dashboard notifications.

Technology changes quickly in 2025, and new tracking methods emerge regularly. We commit to keeping this documentation current and transparent about any new technologies we implement.